Wine and Oil from Puglia will raise their glasses in New York on February 3rd, 2014. During the week of the promotion of Italian wines in New York, companies producing wine and olive oil will promote the “Puglia brand” with “Raise a Glass to Puglia”
At the end of Vinitaly International USA, dedicated to some wineries of Puglia “Raise a Glass to Puglia” will take place, an important opportunity for the North American public to appreciate quality wine and extra virgin olive oil. The meeting dedicated to wine and olive oil gains a special Value even after the report of the NYT that has made the world of olive oil discuss and has put the entire Italian sector in a bad light (see the burning vignettes of “Extra Virgin Suicide”).
One of the secure answers to these unpleasant situations is to be present, to stand up in front of buyers, distributors, journalists and opinion leaders to demonstrate that the Italy of wine and food knows how and wants to offer the excellence.
MTV Puglia raises its glasses in NY
«After California, we return to the U.S. with an important stage in New York» Sebastiano de Corato, president of the Wine Tourism Movement of Puglia, says. «We are ready to seize this new opportunity for visibility and promotion, developed with the support of the Department of Food Resources of the Puglia Region, in one of the most prestigious and of growth potential markets for the wines of Puglia. Wine will be promoted to the side of extra virgin olive oil from Puglia, one of the most known and appreciated in foreign markets we are focusing on».
What does it mean to drink to and with Puglia?
«To drink to Puglia and with Puglia, means to raise glasses of extraordinary excellences that we, as a Region, have long supported not only through promotion programs» the Councillor for Agri–Resources, Fabrizio Nardoni, says «but with instruments such as the “Products of Puglia” Quality Mark, that certifies and enhances traceability, quality, extensive and strong typicality. It is a genetic code that with the “Agriculture and Quality” program we deposited in a bank of knowledge, traditions, experiences, supported by innovation and modernity which make of the Puglia of today one of the most authoritative lands in the wake of Expo 2015, that invites us to reflect on the proper nourishment of the world. Through these tours – Nardoni declares finally ” we are telling the world this quality with that passion I recognize in the Wine Tourism Movement».
“GD Cucine”: food and wine of tradition
In the exclusive “GD Cucine” kitchen studio, usually, the chef from Puglia Pasquale Martinelli will prepare traditional dishes and talk about raw materials, land and the goodness of the Mediterranean preparations. The dishes of Puglia will be accompanied by the best wines of the companies members of the MTV of Puglia.
During the evening, the expert Daniele Cirsone will at the disposal of everyone to provide information and clarification on the winegrowing and winemaking activities of the region, enhancing the excellent levels of quality of the wine sector of Puglia.
THE PARTICIPATING WINE COMPANIES: Albea – Alberobello (Ba); Apollonio – Monteroni (Le); Carvinea – Carovigno (Br); Castel di Salve – Depressa di Tricase (Le); Duca Carlo Guarini – Scorrano (Le); Leone de Castris – Salice Salentino (Le); Masseria Altemura – Torre Santa Susanna (Br); Mottura – Tuglie (Le); Palamà – Cutrofiano (Le); Rivera – Andria; Cosimo Taurino – Guagnano (Le); Tenute Emèra – Pulsano (Ta); Tormaresca – Minervino Murge (Bt); Vigne & Vini – Leporano (Ta).
THE PARTICIPATING OIL COMPANIES: Di Molfetta – Bisceglie (Bt); Galantino – Bisceglie (Bt); Le Ferre – Castellaneta (Ta); Maria Cristina Bisceglia – Mattinata (Fg)
© RIPRODUZIONE RISERVATA
30/01/2014
